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The brand Azzaro 'arises from the fruitful collaboration of its founder, Loris Azzaro, a Sicilian born in Tunisia, with a German industrialist specializing in products of hygiene and skincare. Their complementarity 'will take them' to choose a path in sharp contrast to the line of the brand - ultra-feminine and glamorous, with a marked preference for sensuality '- choosing to launch a men's fragrance called simply Azzaro Pour Homme. A fragrance that today and 'the symbol of the success of the brand in the field of alcohol for over 30 years, sought after today as yesterday, with its unmistakable aromatic notes.